| asahi.com advertising rates(Revised April 1, 2007) |
| Merchandise |
Guaranteed exposure
or duration |
Exposure type |
Rate
(tax
excluded) |
Unit price
(tax
excluded) |
Loop |
Max. File Size |
Ad Size
(vertical x
horizontal) |
Posting Date |
| ■Top Page |
| Top Super Banner |
1〜under 1 million imps |
Rotation |
- |
2 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| 1 million 〜under 5 million imps |
1.5 yen |
| 5 million imps〜 |
1 yen |
| Top Super Banner Pack |
5 million imps (one week) |
3.5 million yen |
- |
Monday |
| Top Super Banner Mini-Pack |
2.5 million imps (one week) |
2 million yen |
| Top Rectangle |
1〜under 250,000 imps |
- |
5 yen |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
| 250,000 imps〜 |
- |
2 yen |
| 250,000 imps〜 |
500,000 yen |
2 yen |
| 250,000 imps〜 |
1 million yen |
2 yen |
| 4 million imps guarantee pack |
2.5 million yen |
0.625 yen |
| 8 million imps guarantee pack |
4.5 million yen |
0.562 yen |
| Fixed regular exposure (an estimated 20 million imps ) |
12 million yen |
0.6 yen |
| Top Text |
One week (limited to two advertisers) |
Regular exposure |
2.5 million yen |
- |
Up to 35 characters |
| Top Button |
One month (limited to two advertisers) |
2.5 million yen |
|
Unlimited looping possible |
10 KB (gif-swf) |
40 x 80 |
First day of the month |
| Announcement Column |
Daily (maximum four advertisers) |
1.5 million yen 〜 |
- |
Up to 44 characters |
- |
| Special-ad link displays |
Up to 12 displays /month |
4 million yen |
Can be set up as links to special advertising sections. There are 12 spaces available. Rate includes production cost. Contact services for details. |
■News Bulletin categories
(National news, Lifestyle, International news, Political news, Business news, Science, The Morning Edition, News special)
*Bulletin text not applicable for The Morning Edition section |
| Bulletin Super Banner |
1〜under 1 million imps |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| 1 million imps〜 |
1 yen |
| Bulletin Super Banner Pack |
5 million imps(one week) |
2.5 million yen |
- |
Monday |
| Bulletin Rectangle Half Exposure |
One week(maximum two advertisers) |
2.5 million yen |
Up to 30 seconds |
20KB(gif)、50KB(swf) |
250 x 300 |
| Bulletin Text |
One week (limited to three advertisers) |
Regular exposure |
1.5 million yen |
|
Up to 35 characters |
| ■Sports and Culture, Entertainment |
| Sports and Culture, Entertainment Super Banner |
1〜under 1 million imps |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| 1 million imps〜 |
1 yen |
| Sports and Culture, Entertainment Super Banner Pack |
5 million imps (one week) |
2 million yen |
- |
Monday |
| Sports and Culture, Entertainment Super Banner plus Nikkan Sports Genre Top Super Banner Pack |
5 million imps (one week) |
3 million yen |
| Sports and Culture, Entertainment Rectangle |
One week (limited to one advertiser) |
Regular exposure |
2 million yen |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
| Sports and Culture, Entertainment Rectangle plus nikkansports.com Index Page Front Square |
One week (limited to one advertiser) |
3 million yen |
| Sports and Culture, Entertainment Text |
One week (limited to two advertisers) |
1 million yen |
- |
Up to 35 characters |
| Sports and Culture, Entertainment plus nikkansports.com Genre Top Text |
One week (limited to two advertisers) |
1.5 million yen |
- |
| *Regulations differ between asahi.com and nikkansports.com, for Sports and Culture, Entertainment Text. Please contact The Nikkan Sports News for details. |
| Business |
| Business Super Banner |
- |
Rotation |
|
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Business Super Banner Pack (monthly) |
5 million imps/month |
2 million yen |
- |
First day of the month |
| Business Super Banner Pack (weekly) |
1.2 million imps (one week) |
700,000 yen |
Monday |
| Business Side Button Top |
One month (limited to one advertisers) |
Regular exposure |
1 million yen |
Up to 30 seconds |
20KB (gif-swf) |
55 x 300 |
First day of the month |
| Business Side Button 2nd to 4th tier |
One month (maximum 3 displays) |
700,000 yen |
| ■Banner Pack Merchandise |
| Inside Pages Super Banner Pack (News bulletins, sports, culture and entertainment, weather and others) |
5 million imps (one week) |
Rotation |
2 million yen |
- |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
Monday |
| Inside Pages Super Banner Mini-Pack (News bulletins, sports, culture and entertainment, weather and others) |
2.5 million imps (one week) |
1.2 million yen |
| Super Banner Bulk Pack (Banner ad is displayed on top page, in addition to appearing on other pages at random) |
7 million imps (one week) |
3 million yen |
| All Genres Super Banner Pack (Banner ad is displayed at random on all pages including top page) |
10 million imps (one week) |
3.8 million yen |
| ■Food and cuisine |
| Food Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Food Rectangle |
Two weeks (limited to one advertiser) |
Regular exposure |
700,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| ■Digital |
| Digital Super Banner |
- |
Rotation |
|
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Digital Rectangle (Large Tile also possible) |
Two weeks (limited to one advertiser) |
Regular exposure |
700,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| *Large Tile size also possible |
500,000 yen |
200 x 200 |
| Digital Second Large Tile |
500,000 yen |
| ■Motor Life |
| Motor Life Rectangle |
One week (limited to one advertiser) |
Regular exposure |
700,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| *Large Tile size also possible |
500,000 yen |
200 x 200 |
| Motor Life Text |
Two weeks (limited to two advertiser) |
300,000 yen |
Up to 35 characters |
| Motor Life Box |
One month (limited to one display) |
1 million yen |
Loop not applicable |
8KB（gif・jpg） |
100×160 |
First day of the month |
| title text, up to 15 two-byte characters, under text, up to 15 two-byte characters, text up to 85 two-byte characters |
| ■Go and Shogi |
| Go and Shogi Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Go and Shogi Rectangle |
One week (limited to two advertisers) |
300,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| *Large Tile size also possible |
200,000 yen |
200 x 200 |
| ■English |
| English Super Banner |
- |
Rotation |
|
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| English Rectangle |
One week (limited to one advertiser) |
Regular exposure |
700,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| *Large Tile size also possible |
500,000 yen |
200 x 200 |
| ■Career Options |
| Career Options Super Banner |
- |
Rotation |
- |
1 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Career Options Right Button |
One month (limited to four advertisers) |
Regular exposure |
500,000 yen |
- |
Stops within 8 seconds |
10KB (gif-swf) |
60 x 30 |
First day of the month |
| Career Options Right Text |
One month (limited to three advertisers) |
300,000 yen |
Up to 32 characters (3 lines, 10 characters for first line (Company name is recommended) plus 11 characters each for second and third line. |
| Career Options Topics Text |
Two weeks (limited to two advertisers) |
Regular exposure |
200,000 yen |
Up to 35 characters including PR *Company name required |
Sunday |
| ■Housing |
| Housing Tile |
One month (limited to ten displays) |
Regular exposure |
500,000 yen |
- |
Stops within 8 seconds |
10KB（gif・swf） |
60 x 125 |
First day of the month |
| Housing Text “Condominium News Alert” |
One month (limited to eight displays) |
300,000 yen |
Up to 35 characters |
| Housing Box |
One month (limited to one display) |
500,000 yen |
Loop not applicable |
5KB（gif） |
100 x 100 |
| Catch copy, up to 30 two-byte characters, text up to 90 characters (30 characters per line, up to three lines) |
| Housing Text “Latest Housing News” |
One month (limited to eight displays) |
300,000 yen |
Up to 35 characters |
| Housing Special Space |
One month (limited to one display) |
300,000 yen |
Stops within 8 seconds |
15KB (gif-swf) |
60 x 400 |
| Housing Rectangle |
One week (limited to one display) |
500,000 yen |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday 〜 Sunday |
| *Large Tile size also possible |
One week (limited to one advertiser) |
300,000 yen |
20KB (gif), 50 KB (swf) |
200 x 200 |
| Housing Side Button |
One month (limited to three displays) |
300,000 yen |
Stops within 20 seconds |
20KB (gif-swf) |
55 x 300 |
First day of the month |
| ■Weather and Season |
| Weather and Season Super Banner |
One month (limited to one advertiser) |
Regular exposure |
2 million yen |
- |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
First day of the month |
| Rotation |
- |
1.5 yen |
- |
| Weather and Season Rectangle |
One week (limited to one advertiser) |
Regular exposure |
700,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| *Large Tile size also possible |
500,000 yen |
200 x 200 |
| ■Health |
| Health Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Health Rectangle |
Two weeks (limited to one advertiser) |
Regular exposure |
700,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| *Large Tile size also possible |
500,000 yen |
200 x 200 |
| ■Education |
| Education Big Button |
One week (limited to three advertisers) |
Regular exposure |
300,000 yen |
- |
Stops within 8 seconds |
15KB (gif-swf) |
90 x 200 |
Monday |
| Four weeks (limited to three advertisers) |
900,000 yen |
| Education Side Button |
One week (limited to five advertisers) |
200,000 yen |
Up to 30 seconds |
10KB (gif-swf) |
55 x 300 |
| Four weeks (limited to five advertisers) |
600,000 yen |
| Education Rectangle |
One week (limited to one advertiser) |
700,000 yen |
20KB (gif), 50 KB (swf) |
250 x 300 |
| *Large Tile size also possible |
500,000 yen |
200 x 200 |
| ■Book |
| Book Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
Monday |
| Book Rectangle |
One week (limited to one advertiser) |
Regular exposure |
500,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
| *Large Tile size also possible |
300,000 yen |
200 x 200 |
| ■Travel |
| Travel Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
Travel Rectangle
*Large Tile size also possible |
One week (limited to one display) |
Regular exposure |
400,000 yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday |
| Four weeks (limited to one display) |
1.2 million yen |
| ■Fashion and Style |
| Fashion Super Banner 2-Weeks Plan |
Two weeks (limited to one advertiser) |
Regular exposure |
200,000 yen |
- |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Fashion Super Banner Large Volume 2-Weeks Plan |
300,000 yen |
30KB (gif), 250 KB (swf) |
| Fashion Rectangle |
500,000 yen |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
Monday (negotiable) |
| Fashion Rectangle Large Volume Plan |
750,000 yen |
20KB (gif), 250 KB (swf) |
| ■Shopping |
| Shopping Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Shopping Side Button |
One month (limited to four advertisers) |
Regular exposure |
300,000 yen |
- |
Up to 20 seconds |
20KB (gif-swf) |
55 x 300 |
First day of the month |
| ■My Town |
| My Town Super Banner |
One month |
Regular exposure |
Refer to table |
- |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
First day of the month |
| My Town Rectangle |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
| ■Kansai Page |
| Kansai Super Banner |
- |
Rotation |
- |
1.5 yen |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
- |
| Kansai Rectangle |
One month (limited to one advertiser) |
Regular exposure |
700,000 yen |
|
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250 x 300 |
First day of the month |
| *Large Style also possible |
500,000 yen |
|
200 x 200 |
| ■Takarazuka Precious |
| Takarazuka Super Banner |
One month |
Regular exposure |
450,000 yen |
- |
Unlimited looping possible |
30KB (gif-swf) |
90 x 728 |
First day of the month |
| Takarazuka Text |
300,000 yen |
Up to 35 characters including PR. *Company name required. Line feeds as required. |
| ■i-mode |
| “The Asahi Shimbun News” Top |
| Banner Small Size |
Rotation |
100,000 imps〜 (one month〜) |
250,000 yen〜 |
2.5 yen |
Animation not applicable |
Monochrome 500B Color 700B (gif) |
26 x 94 |
- |
| Banner Middle Size |
Animation possible |
1KB (gif) |
32 x 116 |
| Banner Large Size |
2KB (gif-swf) |
53 x 192 |
| “Latest News” Top |
| Banner Small Size |
One week or rotation |
Regular exposure or 100,000 imps〜 (one month〜) |
1.25 million yen |
2.5 yen |
Animation not applicable |
Monochrome 500B Color 700B (gif) |
26 x 94 |
- |
| Banner Middle Size |
Animation possible |
1KB(gif) |
32 x 116 |
| Banner Large Size |
2KB (gif-swf) |
53 x 192 |
| ■EZweb |
| “The Asahi/Nikkan Sports” Top |
| Banner Small Size (corresponding model: non QVGA terminals |
Rotation |
200,000 imps〜 (one week〜) |
500,000 yen〜 |
2.5 yen |
Animation not applicable |
Monochrome 500B Color 700B (gif) |
30 x 82 |
- |
| Banner Large Size (corresponding model:QVGA terminals) |
Animation possible |
1KB(gif-swf) |
53 x 192 |
| ■Yahoo! Keitai |
| “The Asahi/Nikkan Sports” Top |
| Banner Small Size |
Rotation |
200,000 imps〜 (one week〜) |
500,000 yen〜 |
2.5 yen |
Animation not applicable |
Monochrome 500B Color 700B (gif) |
26 x 94 |
- |
| Banner Large Size |
2KB (gif-swf) |
53 x 192 |
| “The Asahi Shimbun News” Top |
| Banner Small Size |
Rotation |
30,000 imps〜 (one month〜) |
75,000 yen〜 |
2.5 yen |
Animation not applicable |
Monochrome 500B Color 700B (gif) |
26 x 94 |
- |
| Banner Large Size |
1KB (gif-swf) |
53 x 192 |
| ■i-mode, Yahoo! Keitai, EZweb |
| “The Asahi/Nikkan Sports” Free Mail Magazine |
| Mail advertisement (text) |
Served every Thursday |
Over 10,000 e-mails |
100,000 yen〜 |
10 yen |
Up to 35 characters including PR. *Company name required. |
URLs for each service |
|
| ■CNN |
CNN Super Banner |
One week (limited to one advertiser) |
Regular exposure |
1 million yen |
- |
Unlimited looping possible |
30KB (gif-swf) |
90×728 |
Monday |
- |
Rotation |
- |
1.5 yen |
- |
CNN Rectangle
*Large Tile size also possible |
One week (limited to one advertiser) |
Regular exposure |
1 million yen |
- |
Up to 30 seconds |
20KB (gif), 50 KB (swf) |
250×300 |
Monday |
800,000 yen |
200×200 |
CNN Text |
Two weeks (limited to one advertisers) |
500,000 yen |
Up to 50 characters |
