Photo/IllutrationA conceptual drawing of the 500 Series Shinkansen featuring Hello Kitty (Provided by West Japan Railway Co.)

  • Photo/Illustraion
  • Photo/Illustraion

Hello Kitty fans will be meowing in delight when they spot the new Shinkansen themed on the ubiquitous character.

The special 500 Series Kodama bullet train featuring Sanrio Co.'s beloved feline-like character will run between Shin-Osaka and Hakata stations this summer, West Japan Railway Co. (JR West) announced March 14.

With the theme of “Shinkansen connects and ties regions” in a unique collaboration, pink tied ribbons, Hello Kitty’s trademark, and threads will be printed on the exterior of eight cars.

The interior of the cars is now being designed with the world of Hello Kitty in mind.

A special space where passengers can see the magnets of regions along the Shinkansen line will also be set up.

“She is suitable for acting as a guide,” officials said.

Hello Kitty has collaborated with about 3,000 local features and products to promote signature goods as souvenirs, such as handkerchiefs for Kinkakuji temple in Kyoto Prefecture and key chains with strawberries for Fukuoka Prefecture.

For more information about the joint project (only in Japanese) check the website of JR West (http://www.jr-hellokittyshinkansen.jp/).