The Environment and Sustainable Development in Rural and Urban Areas
Rural Areas - Part Two

Consumer Power

In Southeast Asia, the forest equivalent of two-thirds of Japan's land area was lost during the ten years from 1990 to 2000. That destruction has not stopped yet. What measures should be taken to restore and maintain forests as well as rural areas? It is important to encourage the initiative of people who are living there, but there are limits to this approach. Meanwhile, there is no reason for urban consumers in developed countries to be helpless in relation to this. Two ANN research fellows of The Asahi Shimbun will suggest how to empower consumers' capabilities.

Support for small-size farmer's production activity Michikazu Kojima, researcher of the Institute of Developing Economies
“Joint Management” Realized Public Good Yuta Harago, Assistant Professor of Meiji Gakuin University